FOOD PRODUCT DEVELOPMENT
FOOD INDUSTRY IMPLEMENTATION
EXTERNAL R & D
TECHNO ECONOMIC FEASIBILITY
FOOD BRANDING & MARKETING STRATEGY
Food Consultants in Andhra Pradesh
Investment in food and beverage business in India is a new buzz created for all good reasons. Since the last few years, the government has shifted its eye on food sector which is poised to see tremendous growth in coming future. The numbers say it all: The total consumption of the food and beverage segment in India is expected to increase from US$ 369 billion to US$1.142 trillion by 2025, output of the food processing sector (at market prices) is expected to increase to US$ 958 billion for the same period. The government has accorded it a high priority sector and the estimates clearly evidence the vast market opportunity offered by the Indian food processing.
The World Food India held in November,2017 in Delhi was arguably first such attempt in the country to bring together global and national leaders and put their attention on food and food processing. Food processing is going to be one of the principal industries of India in future, and an entrepreneur in 2017 should think of the industry from the perspective of where it will be in 2040-2050,” Finance Minister, Arun Jaitley said at World Food India 2017.
Food Business in Andhra Pradesh
The State, popularly known as ‘Rice Bowl of India’ has a large and diverse raw material base suitable for food processing industry. In recent years, GoAP has adopted various industry friendly initiatives under its ‘Andhra Pradesh Food Processing Policy’ wherein it offers single window clearance for Food Processing Units, thereby, eradicating the archaic complexity of regulatory environment.
The GoAP provides a conducive environment for such units in terms of Govt subsidies on capital, interests, stamp duty, tax incentives, certifications, patent registration , supplying 24X7 reliable and quality power.
The State has the second longest coastline in India and is also one of the largest producers of marine products which offers a strategic location for exports
We had hold Food Entrepreneurs from concept ideation to complete industrial implementation and go to market strategies for their product to reach their consumers through helping them create a viable, profitable and lovable food products
Kind of clients who love our work are the ones who are truly committed in creating & launching viable & profitable food products in the market and don’t want to leave any stones unturned, when it comes to a scientific & specialist approach in concept validation, Industry Implementation & Brand reach
Our mission is to develop healthy, tasty, convenient & safe foods to reach 1 crore consumers every month
Ensuring the right solution for your food business need!
As leading food industrial consultants, our technical, management and design consultants, guide, inform and advice on varied product strategies and operational management. We ensure in providing our valuable clients with comprehensive domain options & the implementation of right solutions.
Owing to its bountiful natural resources and huge impetus provided by Government of AP, this state acts as a food processing hub for the following value added sub sectors
Fruits and Vegetable Processing
Only 2% of fruits and vegetables are processed in India as against 65% in US. Andhra Pradesh ranks first in India in production of Mango, Papaya, Lemon and Tomato. Some of the major value added products that can be delved into are mango pulp, concentrate, Juice, squash, fruit jelly, jam, pickles, ketchup, sauces and of course, any innovative product that you have in your mind.
Andhra Pradesh is the third largest milk producing state in India. While share of processing in dairy is high at around 35% only 15% of the processing is done by organised players. So, there is still huge opportunity in processed products like Cheese, Ice Cream, Pasteurized and Flavored Milk, Butter, Paneer, Ghee, Butter Milk, Curd.
Poultry and Marine Processing
Andhra Pradesh ranks first in India in Egg production, and has strong position w.r.t milk and meat production. Only 6% of poultry and 26% of marine product are processed in the country.
Being the largest producer of turmeric and third largest producer state of chillies , Guntur offers as oleoresins hub in the state.
Food Buddies marked a remarkable experience on wide range of domains in food industry. Our team hails higher knowledge in different sectors of food industry like Bakery and Confectionery Technology, Nutraceutical products, Fruits and Vegetables Technology, Nuts and Spices Technology, Food Retail, Cereals and Pulses Technology, Meat and Poultry Technology, Beverages Technology, Millets Technology, Dairy Technology, Organics and Mushroom. We owe a greater responsibility in developing products, industrially implementing it and creating an excellent “go to market strategy” for all domain based products.
So, you see, the biggest challenge is that the food processing sector is dominated by unorganised players who contribute to 80% of the food processing industry (by volume) unlike other sectors viz. Pharma, Automobile and IT where over 90% of the sector constitutes organised players. There is a conversion of un-organised to organised sectors but this still needs to cover quite a distance.
Market for your product?
Now, let’s answer a frequently asked question- Is there any market for your product?
Well, Food continues to be the biggest expense for an urban Indian household. Rising income levels and a growing middle class is leading to increased desire for branded and packaged food. Also, with favorable economic & cultural transformation, shift in attitudes & lifestyles, consumers are experimenting with different cuisines, tastes and new brands.
So, if you provide a better taste, convenience and nutritive quality product to customers, they are willing to pay a premium for it.
Want to jump on the bandwagon.?
Don’t worry we have got your back. We, at Food buddies along with our expert team of food technologists provide services from the idea generation all the way through product development, marketing, branding to the final commercialization.